If you are a serious online affiliate marketer, one of the main activities you should do in your business is monitoring and tracking your web page visitors.
Understanding what your visitors do on your site is crucial information and not to mention interesting.
If a large majority of your users who is about to purchase your product but leaves your site when they get to a specific page in the ordering process, you will want to know about it.
There may be some technical issues in the process and you will want to fix it.
There are many reasons why you want a detailed analysis of your affiliate site.
Most web hosting services comes with a statistic package that you can use.
Statistic numbers are a key part of your tracking and monitoring process.
A good hosting company should offer visitors traffic logs that provide an invaluable insight into the traffic being referred to your web site from various sources such as search engines, articles directories, blogs, forums etc.
With this kind of information, you can fine tune you online marketing campaign to focus on the areas which are generating results.
Unfortunately, most traffic tracking provided by web hosting companies is often in the form of raw data which is hard to comprehend.
These information are basically text files that describe activities on the site.
It is very difficult to understand the raw data if you do not have the patience to go through the huge traffic logs.
All successful affiliate marketers test their marketing campaign.
This is important so that they will know the effectiveness of their promotional activities.
The only way to know if your work is generating the results you wanted is to track and monitor your affiliate web site.