Know the Principles of Effective Logo Design

Now that you know what a best logo design is supposed to do, and what it should represent.

The basic rules and principles of effective logo design.

1. A logo must be simple

A simple logo design allows for easy recognition and allows for  your brand to be noticed. Good logos feature something unexpected or unique without being overdrawn.

2. A logo must be memorable

Following closely behind the principle of simplicity, is that of memorability. An best logo design should be memorable and this is achieved by having a simple, yet, appropriate logo.

3. A logo must be timeless

A best logo design should be timeless – that is, it should stand the test of time. Will the logo still be effective in 10, 20, 50 years?

4. A logo must be versatile

An effective logo should be able to work across a variety of mediums and applications. For this reason a logo should be designed in vector format, to ensure that it can be scaled to any size. The logo must work in just one color too.

5. A logo must be appropriate

How you position the logo should be appropriate for its intended purpose. For example, if you are designing a logo for children's toys store, it would be appropriate to use a childish font & color scheme. This would not be so appropriate for a law firm.

In conclusion we can say that one of the most difficult aspects of marketing a business is designing or redesigning a best logo. A logo is more than just an object that is put on your sign or a company. we recommend that when you begin your pursuit of that perfect logo, use above 5 principals for best logo design. Because best  logo design will be a representation of your company for many years and it should be something you would be  proud of.